
ITAD in a Box – With Thought for Children and Care for the Future
On Children's Day, while celebrating the little ones and dreaming of a better future, ITAD Bulgaria will do something a little different – yet fully in the spirit of who we are. We will breathe new life into technology – literally!
In our field, we don’t say that old computers are useless – we jokingly call them “flower pots.” That’s why we’ll turn old computer cases into planters filled with soil, flowers, and symbolism. We call the campaign “ITAD in a Box,” because our mission is to give new life, whether we’re talking about a laptop or a flower in a box.
Technology That Blooms
Reuse isn’t just a technical process. It’s a mindset, a vision, and care – for nature and for the children who will live in it. That’s why the flower pots made from computer cases will be donated to schools and kindergartens, leaving a lasting green mark starting June 1st. The goal is to inspire kids to think differently – to see possibility, potential, and beauty in what others might consider waste.
Looking Forward
At ITAD Bulgaria, we believe that true sustainability begins with small, mindful actions. With a flower blooming in an old case. With a child who sees things differently. Because every piece of tech deserves another chance – especially when it benefits the world of tomorrow.